8 Trends to Bake Into Your 2024 E-commerce Strategy

The global e-commerce landscape is rapidly evolving, with key trends shaping its future. This includes the rise of new markets in Latin America and the Middle East, personalization through AI, cross-border e-commerce growth, mobile commerce surge, social commerce evolution, sustainable practices, payment innovations, and the emergence of voice commerce. Adapting to these trends is crucial for businesses to thrive in the competitive global market.

Ret(ai)l Revolution: A Digital Marketer’s Primer

The retail landscape is undergoing an exhilarating transformation with AI as the catalyst, promising a future where the art of shopping is enriched with personalized digital experiences tailored to serve consumers’ ever-growing expectations. Crafting Tailored Shopper Journeys Personalization is nothing new to digital retail. Veterans among us remember the barely perceptible “flicker” that used to …